Thursday, December 30, 2021
Year-End
Tuesday, October 26, 2021
Name changing: Would a rose by any other name smell as sweet?
A rose by any other name would smell as sweet... but would it get the attention of GenNext?
Coming out of a pandemic is a great time to review your organization's synergies and name... does it truly reflect not only who you are but who you want to be?
Before the pandemic, the trend seemed to be shortening a group's name. Sometimes the name would become the acronym of the old name. You'd have to learn more in the "About us" or "History" section of a group's website to appreciate where it came from. Or, maybe talk to one of the seasoned members. Sometimes, it's done to forget the past. I can think of a group that evolved its name not only to merge with another group but in hopes of helping the public forget a lawsuit it once filed.
One easy way to snag some spotlight and heightened relevance is to update your name. Before the pandemic started, a leader of an association elevated the need to rethink the name. The launch is supposed to happen in October.
In Q1, I helped this group to facilitate a discussion with its staff leads around the world. How exciting to see the orchestration happen! The group has been very intentional about the evolution, trying to rally as many of its longstanding leaders on board as possible. The bottom line is that the name change could allow more people to feel the group's relevance on its face alone. It also encourages those who shift from directly engaging in the industry to something peripheral to stay engaged and keep contributing from their new posts to keep the group relevant.
Looking back, people will remember that part. But there was a lot of work that the staff had to do to make it all come together. If they do it right, it will look graceful. Know that for any of this to work, there has to be hours spent honoring the history that got the group where it is. Your attachment to your organization's name, however, cannot be the same as the one you'd have for your child. It has to resonate with the "parents" of the group in the future.
Saturday, September 18, 2021
Mary
Although Tay was the focus, Kinzie has the best bond with her.
She may not have popped into Mary's pic for her birthday IRL but she was always quietly listening to what she said.
Wednesday, September 8, 2021
Summer Lovin'
The last weeks of August were amazing on so many levels... they reminded me that connecting with and reflecting on the familiar can really recharge you. Bring on the Fall!
1. I reconnected with my mom and sister.
2. I started a familiar interim position!
3. I brought a couple of pandemic connections full circle.
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1. I reconnected with my mom and sister.
My mom died 6 years ago, my sister 5, thanks to the BRCA gene. I did my best to keep busy (job change, move out of the city, kid activities, etc.) so I didn't lose it. Last week, I reminisced with people who knew them well and heard some really great clips about their interactions. It was a nice way to have the wave of remembrance hit.
This is Rick and Mary Jo. Growing up, I spent at least a night a week at their house or with them at ours. Their son was one of my best friends. Rick and Mary Jo still live on the NW side of Chicago (we moved when I was 13) and getting to have dinner with them was really amazing. Mary Jo's laugh, her way of talking... I just felt like my mom was right there with us. Thank goodness for Facebook connections (Mary Jo and I connected there years ago) and retirement volunteer gigs (we realized recently that Rick helps our town's park district) that allowed us to reconnect in person!
This is Mary. She's my mom's favorite cousin's kid. I adored Mary growing up but personality-wise she matched best with my sister Michelle. They were the life of any party, graduated from the same out-of-town college (Iowa) and successfully landed careers on a coast. Later in life, they bonded to manage the family BRCA gene. This week, an article about Mary's medical journey came out and I ran into her at an event, where she was talking about the good times she had with Michelle. I am thankful she moved back to the community her mom convinced my husband and I to move to. Now our kids go to school together.
2. I started a familiar interim position!
After 8 months of roller coaster riding to get my consulting grip, I got a short-term spot on a comfy couch. I spent the first 15 years of my career with the American Bar Association. I'm serving another national association as Interim Vice President of Professional Membership Groups. I have a lot to think through to help the organization from this vantage point, but being in an environment that matches the one I "grew up" in is so welcome right now! The other cool thing is that there are a few people I know and respect from the ABA and volunteer roles I've had that "live" here. I know they'll give me an inside scoop if I need it. Your network will always matter!
3. I brought a couple of pandemic connections full circle.
This is Chris and Melissa. They both run Association Management Companies (AMCs), a type of business I learned a lot about during the pandemic. One recruiter told me the association world was headed into the "golden age of AMCs," as the pandemic will have smart associations with standalone staff reexamine their expenses and streamline their staffing dollars. Stars in my eyes, I went on a mission to learn more.
My first stop was Melissa. She was already part of my peer group (created with people I met at my last pre-pandemic, in-person career event in Mar. 2020). She actually went to OU (my alma mater) and studied journalism (me too!) so we had a strong base out of the gate. Her business has roots in festivals (Ribfest!) so it never offered just AMC services, which is neat. She's been expanding options and I know it's just a matter of time before they all catch on!
Through a series of online networking efforts (LinkedIn is AMAZING all career long!), I also connected with Chris. After one meet up, I wanted to find a way to work with her (she reminds me of my mother-in-law, one of my fave people!). Her business follows a traditional AMC model and focuses on serving local chapters of national associations. Thanks to her, I appreciate that these businesses must run lean to survive commoditization, so there are little resources to spend on things like innovation (I am good at finding efficiencies but need to balance doing that work with an innovation sandbox...).
Anyway, Chris joined the peer group and connected with Melissa. They have so much to commiserate on! During the end of August we met at the midpoint (Oakbrook). Chris's office is 45 min south and Melissa's 45 min north with me in the middle. Neither will give up their office and I need time to think through that piece. When things open up again, who knows? The 3 of us may become the backbone of a bombshell joint venture that will blow up the traditional association setup.
#onlytimewilltell #connectionsconnections #networksmatter
Thursday, August 12, 2021
Deep Thoughts from Deep Water Aerobics
Wednesday, August 4, 2021
Finding Momentum in Natural Transition
Last month, we went to an easy-to-execute grill-out (hot dogs with condiments, bulk mini-chip bags/ separately-wrapped snacks, and water bottles) to ask questions about and consider joining a group created by the merger of the Elmhurst Swim Team and Elmhurst Water Polo team (an all-encompassing aquatics program dubbed Elmhurst Aquatics).
The merger wasn't fueled by the pandemic. It was fueled by a retirement. The retirement opened a door to allow change that had been requested for years. It would also keep the sports from losing their following... and hopefully, attract new recruits with different needs.
It worked for me. It meant my kids, who didn't want the heavy swimming commitment and were a little unnerved by the physical contact of water polo, could finally get their hair wet learning more about diving before high school.
What can you do to help your group review why it exists and what collabs can make it stronger? What are the barriers that keep you from doing something about what needs to be done?
Thursday, July 29, 2021
Showing NextGen our Relevance
I started my own business, which helps organizations maintain relevance through next-generation engagement and initiatives. So, I thought, I should kick off by practicing what I preach! Here is my oldest daughter, Paige, working a golf outing for the Midwest Wall and Ceiling Contractors with me. Both of us learned a bit from it!
Tuesday, July 20, 2021
Creating Effective Collabs
Over the weekend my family attended Country Thunder. It was our second time there, and our first time at a concert post-COVID. The crowd was super friendly and not too thick, the act variety was decent, and the best part was a surprise collab! Gwen Stefani and Blake Shelton got married just two weeks before and this was the first time they performed together since they tied the knot. Blake was a headliner and his huge country following and stage presence made him a great act on his own. But WOW, having his spouse, a pop singer with a different and strong following, collab with him just elevated the experience on an unanticipated level. It was the last day, last act of the whole weekend: What a note to end on!
Anyway, whether they are a surprise or not, collabs are a great tool to elevate value. Use them to breathe new life into tried-and-true collateral or create something totally new. An example is a local bar association's holiday social. The group elevated the experience by inviting other bar associations to join in so it was a bigger, stronger, cheaper, and more diverse event. Attendees learned about the other associations in the community and expanded their personal networks. A win-win!
What value are you trying to provide stakeholders? What other person(s) or organization(s) can you partner with to make that value even more relevant?
Friday, June 25, 2021
Using an Interim Executive Directorship to cover Maternity Leave
The temporary passing of the Midwest Wall and Ceiling Contractors Association executive directorship happened in a Rosemont, IL parking lot today. It came complete with a laptop, cell phone and brown paper bag that included nametags for a golf outing.
Thursday, June 10, 2021
Elevating Women Contractors
Well, I am working to beome a business owner! Managing Momentum, LLC will be my company name. I will focus on helping organizations move to their 2.0 by engaging the next generation of leadership. Step one: be more welcoming. That means helping current leaders build their own networks.
I was excited to do that today for a handful of women who run Chicagoland union mechanical, electrical, and plumbing (MEP) businesses. I invited the two dozen I could find to lunch. Interest was high among those who made the organically grown list but the numbers that could come out were small...
AND mighty! This little group of 7 (4 contractors and 3 advocates for women in the construction industry) lunched, laughed, and learned. Networks were grown, frustrations were flagged, and what-ifs are still percolating. This group could easily become an industry think tank! What CAN be done to elevate WBEs/MBEs in the area? Some off-the-cuff ideas could help all subcontractors and others could help the union construction industry as a whole... Lots to think about!
Anyway, I am thankful that I got to expand every attendee's network by at least 2 relevant contacts. I am thankful for the helpful and patient server, Adrian, who took care of us as we chatted well beyond the suggested 90 minutes. I am thankful to feel support from the local MEP Coordinating Committee and the Mechanical Contractors Association of Chicago Diversity Equity and Inclusion Task Force. I am thankful that these women, who shoulder taking care of their employees' families daily, got to commiserate and share a delicious meal together.
At the end of the day, I am simply thankful these women showed up.
As for the future, I am hopeful that these women will come back and talk more. I am excited to elevate them and their ideas to people who can do something beyond what each woman can do on her own.
#lucky7 #gamechangers #bethechange #leadershipcollab #managingmomentum